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the cultural and political framework of the organisation

Organizations around the globe are faced with increased competition due to improved technologies and globalization. To remain relevant, organizations need to be more agile with smart strategies that foster growth. Some organization venture into new markets, new specializations or embark on acquisitions to improve and consolidate their market shares. Acquisitions, among other things enhances the diversification of the products, services and long-term prospects of an organization, italso enables an organization to access a wider customer base and increase market share. Acquisitions create an organic growth and could also be an entry method into 2

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a new market. (Minority Business Development Agency 2012, Lee and Lieberman, 2009). By the acquisition of Weetabix, Post holdings will enter the United Kingdom market. This comes with an improved consumer base, market share and a venture into a new area of specialization.