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Limitations of Participative Management

How to Define Persuasion in Psychology

To define persuasion in psychology, students must assess the types of communication according to their intent. Persuasive communication can be written, visual, verbal or any combination of these forms, and it is designed to sway a person’s beliefs or actions. In other words, it is communication that convinces you to do or think something that you might not think otherwise.

Elements that define persuasion in psychology include the use of symbolic words, images or sounds. It also must transmit a message. But the key element that will define persuasion in psychology is if that message intends to deliberately influence its audience.

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